About Us

Our Mission: Home Folk encourages women to be fearlessly authentic, unashamed, and empowered by their dreams.

Hey girl, I know you are busy and so it means a lot that you’d stop in to find out what this place is all about. So, here’s a little behind the scenes of how this crazy western boutique found its roots…

My name is Emilee, and I'm the owner of Home Folk. I grew up along a dirt road in central Missouri, just a few miles from my grandparents' century farm. Some of my fondest memories are riding along on my dad’s blue Ford tractor, hayrides, sitting in our old country church with no AC and occupying those long, hot Sunday mornings tracing my finger along the cracks in the wall while giggling to myself as a wasp threatened the pastor at the pulpit. I’m a country girl at heart, with a touch of sass, and a love for fashion and wide-open spaces.

My husband grew up in Montana and so our love of the west runs deep. We married in 2006 and have four children. We have two girls and adopted a son and daughter from China too. We call the Missouri Ozarks home and live in a historic farmhouse.

As a kid, my parents took me to Colorado every year. My heart has always been in the West. So, I started Home Folk in June 2017 with the dream of offering apparel and products I love to girlfriends across the country. It just made sense that many of these pieces have a western, country girl flare. 

In my spare time (whatever that is?! This girl doesn't like to be bored), I enjoy spending time with my horses, writing, crafting, baking up a mean batch of bread or cookies, and going on float trips. 

It is my desire to encourage you to reach for your dreams. No matter how impossible or crazy they may seem. Live a fearlessly authentic life. Uplift others by example and find your voice.
Girl, you were put here for a reason... own that reason!

XOXO,
Emilee